Case Study: Referendum

 

The Mecklenburg Tax Alliance

CLT Public Relations served as a campaign advisory consultant to The Mecklenburg Tax Alliance. Providing messaging, strategy, and campaign consulting for the Nov. 5, 2019 Sales Tax Referendum.

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“Backers of the tax increase spent $1 million trying to build support for the referendum while a loose coalition of liberal Democrats and conservative Republicans relied mostly on word-of-mouth and state-mandated ballot language offering voters a simple for-against choice on raising taxes without any explanation of how the money would be spent.”
- Charlotte Business Journal 11/6/2019

CLT Public Relations Provided:

  • Campaign Consulting

  • Messaging And Analysis

  • Strategy and Execution


Contact Us For Information on Referendum Campaign Consulting Services